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6 Reasons Why Your Holiday Park Needs a New Management System

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8/03/2023

Did you know that the UK’s caravan industry alone is worth £2.6 billion? Or that there are over 600-holiday parks in the UK, employing over 50,000 people? There’s no doubt that Holiday Parks are growing in popularity.

The overall success of your holiday park depends on how well your staff can carry out their jobs. After all, a holiday park relies on many people’s hard work, from cleaners to entertainers to chefs.

But what if you’re managing your holiday park through an Excel spreadsheet? Or worse, not managing it at all? If you have an outdated management system, it can cause problems for your staff and slow down their performance.

If you’re a holiday park operator and want to keep up with the times, it’s time to consider adopting a new Park Management System.

Here are six reasons why your Holiday Park needs a New Management System:

1. You Keep Losing Your Paperwork

You’ve probably lost a paper file at some point in your life. And when you do, it can be a nightmare to try and locate it.

You may have a system for where you put things, but that doesn’t mean that someone else won’t come along and accidentally misplace or destroy the records.

We’ve often found that Holiday Parks spend too much time on paperwork and not enough time running the business.

A good management system will save you time and enable you to focus on what’s important: maximising profit, managing staff, and creating an excellent customer experience.

It will also keep all your paperwork in one place, making it easy for everyone to access them if they need to reference anything.

2. Your Holiday Park Has Outdated Meter Readings Practices

One thing which we see in Holiday Parks ALL the time is outdated meter reading practices.

Some poor person has to go around the holiday park with a pen and paper, recording meter readings, this information then has to be manually entered by a person, and you guessed it…This outdated method is fraught with errors!
From difficulty reading handwriting to ink smudging in the rain, discrepancies can leave customers with sky-high bills.

This can bring a lack of trust to current and potential customers, potentially harming your chances of closing new sales. Why take the risk?

With good management software like ParcVu, you can revolutionise how your Holiday Park sends bills to customers, lowering the risk of mistakes and giving your customers a better experience.

 3. You Don’t Know What’s Happening in Your Holiday Park in Real Time 

If you don’t know what’s happening in your park in real-time, there’s no way to maximise your revenue. You don’t know who’s staying where or when they’re leaving.

You don’t know whether you’re making enough money or where you can make improvements – and no one else does either!

This can lead to poor customer service and even lost revenue if you miss out on bookings because no one knows what caravans are available and when guests arrive or leave.

With a good management system, these problems won’t exist; instead, you’ll be able to see exactly where guests spend their time and how many people have spent the night in each accommodation.

4. GDPR Compliance 

GDPR is no small matter, and it is vital that you only communicate via approved channels with your customers.

GDPR is designed to help people ensure their data is looked after efficiently.

We have noticed that Holiday Parks are not very good at it. From important information written on post-it notes to filing cabinets overflowing with paper documents, these are not GDPR-compliant ways to store customer information.

Using a good management system like ParcVu, the system will manage your customer’s preferences and apply them when sending communications.

5. It Is Taking Too Long to Add Up All the Numbers at The End of The Day

If you constantly have to add up all the numbers at the end of each day, it may be time for a change.

A good holiday park management system will allow you to track everything from bookings, payments and reservations to marketing campaigns and financial reports.

With a good management system, keeping track of everything at the end of each day is simple because all the data you need is in front of you on your computer screen or tablet.

The more complicated your business gets, the more difficult it becomes to manage it manually. That’s why more and more businesses are turning to management software like ours at ParcVu.

6. The Difficulty of Spotting Trends After a Busy Season

As you may know, the peak holiday season is one of the most hectic times of the year. It can be difficult for park managers to see trends that have been happening in their parks. They may not have the time to sit down and analyse the data and spot areas where there could be room for improvement.

An automated management system will help you to spot trends and analyse data easily and quickly so that you can spot trends before they become a problem.

As we mentioned above, you can get real-time reports on any aspect of your business, including occupancy rates and reservations booked. That way, if
If something is wrong with your park or its location, you can fix it before customers notice anything amiss.

The difficulty of spotting trends after a busy season is one of the main reasons why businesses fail (or why they never get off the ground).

How can you improve your business if you don’t know what’s going on? How can you ensure that everything is running smoothly and that customers are happy?

ParcVu is your solution.

What is ParcVu?

ParcVu is the UK’s most trusted Park Management Software, enabling you to manage your business more effectively with our leading ManagementSoftware Solutions for the Holiday Home and Parks industry.

ParcVu is a booking system and so much more. From software and business development to administration and customer support services, our capabilities encompass all the vital aspects needed to keep your park running smoothly.

Why do I need ParcVu?

If you want to grow your business, increase revenue and generate sales, ParcVu is your solution.

Business growth is an uphill battle at times. If you’re frustrated with your slow growth and lack of customers, it’s time to turn things around. ParcVu is proven to help you improve your business and drive a significant increase in revenue.

We know your needs because we’ve been in your shoes. Our Park Management software differs from other CRM systems because we’ve used decades of industry knowledge and created a tailored solution for Holiday Parks.

The ParcVu system also provides a simple and intuitive interface which allows anyone, no matter how technically challenged, to use it efficiently and easily.

The UK’s most trusted Park Management System

If you’re thinking about adopting a new Holiday Park Management System, we hope that this article has given you some insight into how ParcVu can help.

Our booking engine and resort management platform are designed with the needs of parks in mind. We want to make your life easier so that you can focus on what really matters: running your business.

Why not call us today and find out how ParcVu can help manage your HolidayPark?